Product Discovery — A Practical Approach to Building World-Class Health Products
Understanding end-user needs is crucial for software development projects, especially in digital health. Our unique process leverages design thinking to identify these needs, create high-fidelity prototypes, and iterate on these prototypes based on real-world feedback until the solutions effectively meet user requirements.
Benefits
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Product-market fit
via agile iterationQuickly test, adapt and refine your product vision for product-market fit, before writing a line of code.
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Clarity & Roadmap
for DevelopmentEnsure an effective MVP and lay a solid foundation for efficient full product development.
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Proactive Risk Management
Minimise risk and ensure compliance, safeguarding your project’s success from inception to delivery.
How Product Discovery Works
A dedicated team consisting of a Business Analyst, Project Manager, Software Architect, and Graphics/UX Designer, all seasoned in digital health, will manage the entire process for you.
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Understand
We start with comprehensive desk research and interviews with team members, the client, and decision-makers to understand objectives and insights. Then, we conduct a workshop to define the problem in detail.
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User Journey Mapping
Next, we do user and desirability research and an ideation and ideas validation workshops. To defining the dev resources and the user journey, prioritise pain points and map the “as-is” state.
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Prototype & Pilot
We create clickable prototypes and validate them with real users, helping UX experts to identify issues, wrong assumptions, prioritise conflicts early on, and ensure optimal use of time and financial resources.
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Test & Improve
Once clickable prototypes are created, a test phase follows in which all stakeholders can optimise the idea/ the existing concept, taking part in shaping the final product.
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Estimation & Planning
Lessons are learned from the idea validation and optimisation, and conclusions are drawn. The plan, the estimation, and all the specifications needed for the product development process are worked out.
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Development
By using agile development methods such as Scrum, we begin with timely product development, including a seamless user experience based on the optimised prototype and best practices.
Full Discovery Workshop Timeline
The full discovery session usually takes up to 3 weeks. Your participation is limited to a few meetings.
- Monday
- Tuesday
- Wednesday
- Thursday
- Friday
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Internal Setup
and ResearchEmpathize +
Define
Workshop -
Internal
IdeationCreate
user journeys -
Ideation
workshopUser journeys discussion & collecting ideas80/20
MVP -
Technical
architectureWireframes &
Compile ideas
to scope -
Wireframes
Hi fidelity
prototyping
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Wireframes
Hi fidelity
prototyping -
Align & Decide
workshopPrepare
user testing -
User testing
Collect
Feedback -
User testing
Collect
Feedback -
Iterate on
prototypes
apply feedbackSpecs /
documentation
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Iterate on
prototypes
apply feedbackSpecs /
documentation -
Align & Decide
workshop,
refine MVPSpecs /
documentation -
Estimates
Project Plan
Specs /
documentation -
Specs /
documentation -
Send
deliverablesWrap up call,
collect
feedback
Activities with customer involvement
Deliverables
Our systems are built to streamline workflows, compliance, enhance data-driven decisions, and bolster patient outcomes.
- SRS (Software Requirements Specification)
- SDS documentation (Software Design Specification)
- Diagram of System Architecture
- Prototype with high fidelity (clickable)
- User journey flow diagrams and wireframes
- Estimate for a Graphic Design/ UX Project Plan
Ready to build what’s next?
Discover the full potential of your next project or solution. Trust a proven process
and partner achieving the highest NPS scores in digital health.
Product Discovery vs. Traditional Development:
A Comparative Overview
Discover how our Full Discovery elevates product development above conventional methods, to achieve outstanding results.
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Resource Flexibility
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Expertise Access
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Compliance Focus
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Cost Efficiency
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Risk Management
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Innovation Potential
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Project Agility
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User-Centred Design
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- Scalable resources tailored to project needs
- Immediate access to healthcare development experts
- Specialized in healthcare regulatory standards
- Reduced overhead and operational costs
- Proactive risk mitigation from the start
- High, with access to cutting edge technology
- Agile development for fast adaptation
- Strong focus on user needs and experience
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- Fixed resources, less adaptability
- Limited by in-house team’s expertise
- Generalized compliance approach
- Higher costs due to recruitment and training
- Reactive risk management
- May be constrained by existing tech stack
- Often slower due to set processes
- Less emphasis on tailored user experience
We work with businesses worldwide, so get in touch!
Start the Discussion
Start your project’s success here.
We’ll be in touch within one business day.
Discover how our BGO Software
Product Discovery can support you to:
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Build a customer–centred productEnsuring all user needs are met before development even begins.
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Clarify objectives & optimize developmentWith precise user flows, high-fidelity wireframes, architecture, SDS, SRS, and build estimates.
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Minimise riskDevelop efficinetly with proactive risk management and compliance in mind.
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Maximize valueLeverage our unparalleled healthcare expertise and cutting-edge technologies to ensure product success.
BGO is trusted by top healthcare startups, Fortune 100 companies
and governments for their
digital health solutions.
Frequently Asked Questions
Product Discovery empowers you to gain deep user insights, validate concepts early, and develop a solid product vision in just 3 weeks.
By leveraging our proven Product Discovery process, you can ensure your product meets end-user and/or organization needs before development begins.
This approach minimizes risk, enhances clarity, and lays a solid foundation for efficient product development.
Product Discovery surpasses traditional methods by integrating design thinking to understand user/organization needs, creating high-fidelity prototypes, and iterating based on real-world feedback.
This agile approach ensures a precise product-market fit, mitigates risks, and provides a clear development roadmap.
With our dedicated team of experts, you'll achieve outstanding results and efficient development.
Product Discovery is ideal for any organization looking to build customer-centered products, especially in digital health.
Whether you're a startup aiming to refine your product vision or an established company seeking to innovate, our process ensures all user needs are met, objectives are clarified, and development is optimized for success.
Absolutely! While Product Discovery sets the foundation, we can continue to support you through full product development.
Our team remains involved to ensure the efficient execution of the product vision, adherence to compliance standards, and proactive risk management, safeguarding your project from inception to delivery.
Design thinking is at the heart of Product Discovery, enabling us to deeply understand end-user needs and create innovative, user-centered products.
By focusing on empathy, ideation, prototyping, and real-world testing, we ensure that the solutions developed are intuitive, accessible, and effectively meet user requirements.
Yes, we collaborate with clients globally. Our seasoned team of healthcare technology experts is equipped to manage projects remotely, ensuring effective communication and delivery regardless of your location.
Getting started with Product Discovery is swift and efficient. Our process kicks off immediately, with the entire Product Discovery session typically completed in just 3 weeks.
Your involvement will be minimal, limited to a few strategic meetings as our dedicated team handles the heavy lifting.
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